The Partners of Arrowhead Strategies, LLC

Bob Seitz

Bob Seitz

Bob Seitz

Bob Seitz combined Capitol experience in both the legislature and Governor's Office with the political experience of dozens of election campaigns and grassroots legislative efforts in forming Arrowhead Strategies, LLC. His unique range of experience as a political strategist, media consultant, lobbyist and grassroots organizer give him many tools to affect public policy. Seitz, who served as a policy advisor to Governor Tommy G. Thompson, completed 17 years of Capitol experience as both Chief of Staff to the Assistant Majority Leader of the Senate and Senior Advisor to the Senate Majority.

Bob's experience includes successfully combining public relations, advertising and grassroots coordination to maximize lobbying efforts for state associations in some of the most competitive legislative battles in the last four legislative sessions. Experience throughout the legislative process allows him to target association resources for maximum impact. Seitz serves as a volunteer firefighter and EMT-FR in Monticello, Wisconsin where he lives with his wife, Toni and their four children. He is a graduate of the University of Wisconsin - La Crosse with degrees in Human Resource Management and Political Science.

Email Bob or phone 608-310-5323.

Tom Fonfara

Tom Fonfara

Tom Fonfara

Tom Fonfara represents a variety of clients and enjoys working with members and staff of the State Legislature, the Governor and his advisors, and the leadership and staff of Wisconsin state agencies. Fonfara's career has taken him from the campaign trail to working for a Congressman in Washington D.C., a Legislative Aide in the Wisconsin State Legislature, a Policy Advisor/ Policy Director/Legislative Liaison to a former Governor, a Legislative Liaison to the Commissioner of Banking, and the third ranking official in the Wisconsin Department of Revenue. He is now enjoying his 13th year as a professional Lobbyist. He has been involved in State Government in Madison for nearly 26 years. Fonfara has a Bachelors Degree in Business Administration from the University of Wisconsin-Stout, where he received the Chancellor's Award for Academic Excellence.

Previously, Fonfara served on the Board of Directors for the Pigeon Falls State Bank. He also served on the University of Wisconsin-Stout Alumni Board of Directors, serving as President for 3½ years. He served on the Board of the UW-Stout Foundation. He has also donated extensive time in support of youth hockey including serving as the President of the Sun Prairie Youth Hockey Association, Vice President of the Region 4 Hockey Council, and on the Board of the Dane County Hockey Officials Association. He is currently serving as Assistant Scoutmaster of Boy Scout Troop 333 in Sun Prairie. He is a member of the Association of Wisconsin Lobbyists. Fonfara's other interests include running, golf, softball, skiing, and photography.

Email Tom or phone 608-310-5323.